Corporate Blueprint
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Prima Ekuiti Corporate Blueprint 2018 - 2020
Prima Ekuiti’s business plan outlines a multi-asset offering which aims to support KWAP’s 2025 international Strategic Asset Allocation (SAA) targets. The offerings leverage on Prima Ekuiti’s experience in equity fund management and builds on the existing research and deal sourcing capabilities within private markets.
Under the new iteration of re-introduction of fund management, Prima Ekuiti shall provide fund management services covering developed market for KWAP’s international equity portfolio.
The new business plan sees the Management further build upon Prima Ekuiti’s existing mandate to support deal flow and portfolio monitoring by increasing headcount. This is to further develop Prima Ekuiti’s private markets’ capabilities in line with KWAP’s increased allocation to the asset class.
The Real Estate Department will also increase its headcount to meet the deployment needs in reaching its target SAA as well as portfolio monitoring of existing assets in UK and Europe. Hence, Prima Ekuiti’s business plan involves adding headcount to this asset class as well.